case study

TIM HORTONS – ONLINE SUSTAINABILITY REPORT

THE CLIENT

Tim Hortons is one of Canada's most famous brands and a QSR powerhouse with over $6 billion in sales. As a company, it's also committed to corporate responsibility and sustainability.

THE CHALLENGE

To create an online report showcasing the company’s CSR values in an engaging, user-friendly way. To build upon last year's award-winning report.


THE THINKING

Tim Hortons lives up to its corporate promise to always be “Making a True Difference.“ The 2011 report needed to bring this to life by identifying sustainability goals (for individuals, communities and the planet) and making the rich content more easily accessible to users.

THE PERFORMANCE

bmir created a deep and insightful report with enhanced usability, including tools that allow the visitor to customize downloads, see interactive performance, and chart 2011 progress.

view the sustainability report

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Toronto, Ontario  M3C 2K5
P 416.447.4740
F 416.447.4760
E nladenheim@bmir.com

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Sun Life Plaza, North Tower
Suite 2240, 140 – 4th Avenue SW
Calgary, Alberta  T2P 3N3
P 403.503.0144
F 403.503.0174
TF 866.415.1070
E bhanchar@bmir.com
E gvanderburg@bmir.com

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